Ashley Goodall is an experienced Marketing consultant to charitable, business, consumer and financial brands.
A specialist in branding and brand positioning, his recent focus is working with Charity brands such as Mercy ships UK, Sightsavers, AMAR Foundation, Bridge2Aid,Nexters (a social tech incubator), Crossborder Capital, IBBC, Capital MSL,Spada and Propeller TV.
As MD of Saatchi & Saatchi Design, Ashley ran large branding projects for clients such as Barclays Capital, Raifeissen bank, The Post office, A1 telecom Austria, Head and Shoulders and T Mobile. He is a Marketing professional with particular expertise in brand positioning, brand identity, digital communications, business development and digital entrepreneurs.
Ashley was a member of the Marketing Society and previously Chairman of OCDA, (Oxford Cooperative development agency), concerned with credit unions and training. He was a founder member of Comic relief, worked with Band Aid and is a trustee of the Keats Foundation and was a mentor at Ultd.
Originally a Marketing graduate at EMI records, Ashley signed diverse acts as Iron Maiden, Talk Talk and Curiosity Killed the Cat ( do you have their albums?), before moving onto creative marketing recruitment and a directorship at Pricejamieson in the 90’s. Finally settling in branding at Lloyd Northover, Fitch and Saatchi Design. Ashley went independent in 2011 and now provides digital, traditional marketing and strategic consulting for clients in start up software, the third sector, media, financial services and increasingly China.